An AI company just made studio-quality voice cloning nine times cheaper than ElevenLabs. Read that number again.
Read that number again.
Pika just launched four AI audio tools in one drop, voice cloning, full songs, sound effects, and auto-scoring. Pika Speech runs 9x cheaper than ElevenLabs v3.
The Real Number
9x cheaper than ElevenLabs v3, 4.5x cheaper than ElevenLabs Turbo. Some sound-effects work is up to 20x cheaper than the alternatives.
What's Actually At Risk
Composers. ADR and dubbing artists. Sound editors. Voiceover talent. The seats that used to be the safe ones.
Where I Sit In This
I built my own voice clone on purpose, I recorded it myself, I gave my own consent, I control what it says. That's the line.
My Honest Take
The tools improving was never the real story. The cost floor under an entire department just moved.
The Actual Dividing Line
It's not AI vs. no AI. It's consent vs. nobody asking. That's the question worth tracking.
Which Part Of The Audio Chain Gets Hit First?
Music? Dubbing? Sound effects? Voiceover?